NEW YORK (AP) — President Donald Trump is eyeing Hollywood for his next round of tariffs, threatening to levy all films produced outside the U.S. at a steep rate of 100%.

Hollywood executives scrambled Monday to interpret President Trump’s call for stiff tariffs on movies produced outside the U.S. — a bombshell proposal that would upend how movies have been made for years.

The president’s call for tariffs caused confusion in Hollywood, which has seen a steep drop-off in local film and television production.