NEW YORK--(BUSINESS WIRE)--In honor of Hispanic Heritage Month, EDO, the TV outcomes company, has released a report revealing that ads airing in the Spanish-language media environment have ...

Republican Congressional candidate Martha McSally will vie for attention of World Cup soccer fans beginning today by airing a new political ad on four channels airing matches. The ad comes with a bit ...

When you manage online advertising campaigns for companies with global reach, the following question inevitably arises: Do you really need to translate your Google Ads into local languages? In most ...

Spots on Spanish-speaking U.S. nets were 31% more effective in the past year, according to EDO When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

Donald Trump’s reelection campaign is currently running Facebook ads in Spanish, a decision that’s perhaps a little strange coming from a president who’s previously criticized others for speaking the ...

Google has officially and fully launched the Google Ads AI conversational experience to all advertisers globally in English. Plus, it is now using Gemini, Google's latest multimodal generative AI ...

When Verizon wanted to speak to viewers of the recent Oscars broadcast in Spanish, ABC had to change its rules to make it happen. Now the Disney-owned network is willing to do it again. The ...

SAN FRANCISCO (AP) — The test couldn’t have been much easier — and Facebook still failed. Facebook and its parent company Meta flopped once again in a test of how well they could detect obviously ...

Apple launched app-store Search Ads in October 2016. Since that time they’ve received praise from developers as a high-converting, high-value app discovery tool. Today the company is announcing that ...

TikTok failed to catch 90 percent of ads featuring false and misleading messages about elections, while YouTube and Facebook identified and blocked most of them, according to an experiment run by ...

Google is funneling revenue to some of the web’s most prolific purveyors of false information in Europe, Latin America and Africa, a ProPublica investigation has found. The company has publicly ...

When Verizon wanted to speak to viewers of the recent Oscars broadcast in Spanish, ABC had to change its rules to make it happen. Now the Disney-owned network is willing to do it again. The ...