Personal branding that incorporates unique characteristics and beliefs is key to reaching and retaining clients, according to consultant Sheri Fitts. In an industry overflowing with advancements in ...

An in-depth look at how crafting a digital presence now defines a model’s career path with insight from Emily DiDonato, an IMG model and one of the algorithm’s most popular faces. An experienced model ...

The wider implication is a change in how modern life manages uncertainty. Synthetic media does not eliminate truth, but it makes truth less immediately legible. Navigating this requires new forms of ...

Authenticity 3.0 defines a new way of building trust in the age of generative AI. It is no longer just about telling honest stories or showing a brand’s “human side,” but about clearly and openly expl ...

Authenticity is becoming the scarcest commodity online. In 2026, leaders face a communications environment where any face, voice or brand message can be convincingly imitated in minutes, and ...