Barbie's on a mission — to find the perfect outfit for date night with Ken. The date won't happen unless you nail the look, so you have to try different outfits and hairstyles, and you get to drive ...
If you were delighted, amused, and otherwise enraptured by the Barbie movie and you left the theater thinking, “Now I want to play a Barbie video game!” your pink-tinted enthusiasm likely turned ...
Forbes contributors publish independent expert analyses and insights. Kristi Dosh is an attorney who covers college sports and major events. Mattel is announcing today a new partnership with AthLife, ...
Forbes contributors publish independent expert analyses and insights. Joan Verdon is a veteran retail reporter based in Northern New Jersey. WNBA Legend Sue Bird speaking at the Barbie-themed WNBA ...
When it comes to horror game protagonists, Barbie isn't the first name to come to mind. But anyone who played the delightfully dark 1998 PC game Detective Barbie in the Mystery of the Carnival Caper ...
Mattel has announced a partnership with Rollic, a subsidiary of Zynga, for the purpose of producing a new Barbie mobile game slated to launch sometime in 2024. The game's title and precise launch date ...
Barbie and WNBA legend Sue Bird unveiled the new Barbie brand campaign and slogan “Give Limitless Possibilities” at Fever x Sky WNBA game on Friday, 8/30 EL SEGUNDO, Calif.--(BUSINESS WIRE)--Mattel ...
On the heels of the Barbie movie’s overwhelming success last year (and Barbie’s reemergence in the hearts of older fans), Mattel set out to find a way to bring Barbie to a new generation of gamers for ...
The Fayetteville Woodpeckers, the Single-A affiliate of the Houston Astros, are making waves in 2025 thanks to their "Barbie" themed uniforms. In another stroke of minor league marketing brilliance, a ...
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Xbox Game Pass adds its first game for April 2026
Barbie Horse Trails is now available across three Xbox Game Pass tiers. This is the first title to join the service in April 2026 and the 53rd Xbox Game Pass addition since the beginning of the year.
Barbie and WNBA legend Sue Bird unveiled the new Barbie brand campaign and slogan “Give Limitless Possibilities” at Fever x Sky WNBA game on Friday, 8/30 If you could give the kids in your life ...
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