Mattel announced this morning they have partnered with Zygna development studio Rollic to release a new Barbie mobile game for 2024. The company sent out a statement this morning, of which we have ...

Mattel has announced a partnership with Rollic, a subsidiary of Zynga, for the purpose of producing a new Barbie mobile game slated to launch sometime in 2024. The game's title and precise launch date ...

With Barbie having made a massive splash with a highly successful movie in 2023, it looks like Mattel and Zynga subsidiary developer Rollic are looking to capitalize further with a new mobile game.

Toy giant and brand-owner Mattel has announced a new partnership with Rollic, the Istanbul-based game developer and publisher, to produce a new “mass market” Barbie mobile game for release “later this ...

Zynga-owned Rollic has soft-launched the officially licensed Barbie Merge Mystery mobile game on the UK App Store. The studio’s partnership with Mattel on the game was announced earlier this year. It ...

On the heels of the Barbie movie’s overwhelming success last year (and Barbie’s reemergence in the hearts of older fans), Mattel set out to find a way to bring Barbie to a new generation of gamers for ...

Mattel announced a new partnership with the British publisher behind the "PAW Patrol" and "My Little Pony" video games Wednesday that will see the pair release three new games based on classic ...

Mattel has teamed with Zynga’s Rollic to introduce a new mass-market Barbie mobile game. The game is slated to launch later this year. Mattel’s ongoing expansion of its licensed digital games ...

The agreement with Zynga’s Rollic marks the next step in Mattel’s mission to grow its digital games business for all audiences. Mattel has announced a new partnership with Rollic, a subsidiary of ...