On TikTok, everything is in pursuit of an aesthetic, including the books you read. BookTok is a competitive space that gets a ton of views — the hashtag currently has 132.8 billion views and counting.
Crossing over with the BookTok space, there are plenty of users who mix their outward aesthetic with their literary likes. Whether it's TikTokers recommending the best reads for the angel core crew or ...
Social media has always peddled a fantasy, from lavish vacations to perfectly plated entrees to airbrushed selfies. But some entrepreneurs are using social media to sell a more literal fairytale, ...
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