Sound has transitioned from an afterthought to a critical element for brands seeking to enhance consumer experiences and recognition, especially as advertisers come around to the power and reach of ...

As artificial intelligence has evolved it is used for more marketing applications including composing music for ads or branding. Sonic branding has been defined as the strategic use of sound as a part ...

Think about the iconic ad jingles and sound signals that prompt automatic brand recognition: The McDonald’s “I’m lovin’ it” tune, the T-Mobile ringtone, the Uber Eats doorbell. B2C brands have ...

.MUSIC's tools enable the music industry to manage their music identity, protect works, streamline business, and engage with collaborators, partners and fans. .MUSIC is setting a new industry standard ...

We make choices based on emotion and feelings can change on a whim. The best brands understand this as a science and if bonded closely with its customer base, can successfully influence its purchasing ...

MONTREAL, Dec. 10, 2025 (GLOBE NEWSWIRE) -- Stingray (TSX: RAY. A; RAY.B), an industry leader in music and video content distribution, business services, and advertising solutions, today announced the ...