MediaPost

Breztri Upgrades From RV To Cruise Ship To Better Engage COPD Patients

In a Breztri commercial that launched a year ago, a man using the AstraZeneca COPD inhaler was able to participate in hiking and other outdoor activities via an RV road trip. In this year’s spot, a ...
FiercePharma

AstraZeneca's first Breztri ad uses an animated fantasyland to get real about COPD flare-ups

Animated ads aren’t unusual, but animated ads bursting into real life are different. And that's just what AstraZeneca wanted for its newly approved COPD medicine, Breztri, which is aiming to break ...
Pharm Exec

FDA Issues Warning Letter to AstraZeneca Regarding Breztri Aerosphere Promotional Communication

The FDA's OPDP has sternly cautioned AstraZeneca for misleading claims in the promotional materials of its Breztri Aerosphere inhalation aerosol. The U.S. Food and Drug Administration (FDA) has issued ...
FiercePharma

AstraZeneca doubles down on animation—with a '60s spin this time—in new Breztri ad campaign

AstraZeneca is sticking with an animated fantasyland theme for its Breztri TV ad but uses a blast from the past to depict a brighter future. The fantasyland approach, which shows animation bursting ...
Healthline

Side Effects of Breztri Aerosphere: What You Need to Know

Breztri Aerosphere (budesonide/glycopyrrolate/formoterol fumarate) can cause side effects that range from mild to serious. If side effects from Breztri become ...
Healthline

Breztri Aerosphere: For Treating COPD

Breztri Aerosphere (budesonide/formoterol fumarate/glycopyrrolate) is a prescription inhaler that’s used for the long-term management of COPD in adults. Breztri ...