The best corporate videos convey a company’s values, brand identity, and key messages. Nothing is as stale as an out-of-date corporate video – just think pre-Internet 1980’s. A strong corporate video ...

As producer at a video agency , I love working with marketing professionals who know what they want. But I notice many lack confidence when delivering their vision in the form of a video brief. A ...

Corporate videos are a popular means of promotion for companies, and for reaching internal employees with important messages. What companies often miss is that many of the images, sounds or references ...

Corporate videos have become a very popular marketing and training tool for companies worldwide, and starting a business that films and produces high-quality corporate training and promotional videos ...

Catering to a buyer persona is convenient for B2C brands because you have data, analytics and consumer trends on your side. It’s easy to predict how the individual end user will behave when exposed to ...

It’s time to film a corporate training video, but are your employees ready for the spotlight? Working with your own team can create roadblocks that corporate actors are trained to avoid. Before you ...

Corporate branding videos are a digital handshake of business, presenting values, services, or culture with panache on websites, LinkedIn, and YouTube. A clean and crisp 2-minute video builds trust ...

Most people don’t watch corporate training videos — or, in cases where the training’s mandatory, don’t give them their full attention. According to a recent poll from Kaltura, the video tech provider, ...