When’s the last time you’ve seen an Edsel in person (if ever)? If you say, ‘Last week’ and point at your uncle, flip the page so we’re on the same page - that’s not what this is all about. I’m talking ...

In the late 1940s, Ford Motor Company concluded that a mid-priced automobile void hindered sales and pushed a significant portion of the market into a mass migration to other manufacturers. Long story ...

Ford Motor Co.’s Edsel remains one of the biggest flops in corporate history. But no one knew that in late summer 1957, when the company introduced its new model with animated hoopla that included ...

The first Ford Ranger wasn't a pickup truck - it was a failed 1950s Edsel sedan that sold only 21,000 units before the brand ...

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*Estimated payments are calculated by Cars.com and are for informational purposes only. We’ve estimated your taxes based on your provided ZIP code. These estimates do not include title, registration ...

Edsels weren't always ugly. Or at least, it wasn't always the popular consensus that Edsels were ugly. Before the name became synonymous with failure and before Time magazine wrote that it resembled ...

The 1958 Edsel Corsair was supposed to be Ford’s bold new middle-class status symbol, a car that would slot neatly between humble family sedans and aspirational luxury cruisers. Instead, it became a ...

The Henry Ford Museum's new "Driving America" exhibit displays a 1957 DeSoto Fireflite four-door hardtop, which I figured would make a good subject for this column. Four-door hardtops have all the ...

*Refers to the latest 2 years of stltoday.com stories. Cancel anytime. Apparently, the FoMoCo marketing team was overly optimistic about the new Edsel line as they penned the brochure for 1959 ...

A handsome and hard-punching newcomer will officially join the Ford family of automobiles Tuesday. The Edsel, packing 300-plus horsepower in either of two engines, is expected to deliver some telling ...