Danish toymaker LEGO announced it is entering the F1 Academy racing series with a special livery car and driver Esmee ...

Today, in the pitlane of the Las Vegas Strip Circuit at the FORMULA 1 LAS VEGAS GRAND PRIX 2025, the LEGO Group and F1 ...

The LEGO Formula 1 Off Track experience recently captivated racing fans with an immersive activation that brought the excitement of motorsport to life. This event showcased a variety of play zones ...

Watching Hamilton, Norris, and Verstappen take their cars off the grid at the Miami Grand Prix is a thrilling experience. The cars they are driving are in close formation as they head for turn one, ...

LEGO and Formula 1 have unveiled the first new sets commissioned as part of their new multi-year partnership. The two organisations came together for an exclusive launch at the Las Vegas Grand Prix to ...

The LEGO Racing livery is a bold departure from traditional motorsport designs, showcasing a playful and colorful aesthetic that embodies the LEGO brand. Created by the LEGO Design team, the unique ...

Two weeks from now, on March 16, this year's Formula 1 season opens in Australia. It's to be an exciting one, by the looks of it, and we wouldn't have had it any other way. Why is that? For the simple ...

Lego is deepening its Formula 1 collaboration by partnering with F1 Academy, introducing a dedicated multi-year deal.

The life-size LEGO Formula 1 cars hit the track at the Miami Grand Prix, leaving fans with a jaw-dropping response. Fans wait in line to take photos of a life-sized LEGO McLaren F1 car in the Grand ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Last year, Lego and Formula 1 announced a multi-year partnership that would include several new F1-themed ...

The Lego Group accelerates in travel retail with new store openings, high-impact Formula 1 activations and new Nike and Bluey collaborations.