CINCINNATI (AdAge.com) -- The extra-large launch of Gillette's six-bladed Fusion shaving system will kick off, fittingly, with advertising on Super Bowl XL, according to a retail executive briefed on ...
Procter & Gamble's Gillette shaving brand is launching a new ad campaign for its Fusion brand to remind consumers that they can get the blades for as low as $1 per week, based on average national ...
In P&G's new push for its Gillette Fusion Phenom razor, WWE wrestler John Cena will star in a series of ads for the product, and make appearances at mobile marketing events throughout the United ...