Google recommends unique landing pages for important images instead of JavaScript-only galleries or URL fragments. Responsive images and modern formats improve user experience but aren’t direct ...

The return of Google’s landing pages reports is a bright spot for analytics practitioners who are already familiar with them from Universal Analytics. Welcoming back an old friend can be a great ...

Google has created a new landing page in the Google Search Central help documentation section for the latests major algorithm updates. This is only the updates Google deems "relevant to website owners ...

You have an idea you can’t stop thinking about. You’ve explained it to friends. Maybe you’ve even mocked up screens in Figma.

There’s a new report in town, and it’ll help you evaluate and optimize the effectiveness of your landing pages Google Analytics 4 (GA4). The new report will compare the following metrics: Why we care.

Since the beginning, search marketing’s central theme has been to help consumers find the information and products they seek. This is why quality score is an essential factor that benefits both the ...

If you're a parent, you're used to repeating yourself. And Google was founded in 1998, so the organization is realistically in the age of parenthood, right? As a parent who has to endlessly repeat the ...