A qualitative study published in BMC Public Health, conducted by lead author Chineme Enyioha, MD, MPH, and colleagues, aimed to design effective communication strategies to support health warning ...

New York, NY | April 7, 2025 – The Society for Health Communication and the Journal of Health Communication at the CUNY Graduate School of Public Health and Health Policy (CUNY SPH) have published its ...

In behavioral research, it is largely assumed that people adapt their personal behavior to match the behavior of a reference group. A distinction is made between descriptive norms—the assumption that ...

At its core, public health communication is about connecting with people—not just delivering facts, but designing messages that reflect what people need, fear and value. What’s often overlooked is ...

Faced with federal research funding cuts enacted by the Trump administration and Elon Musk's Department of Government Efficiency, students and early career researchers at Cornell University are urging ...

Social media strategies for health communication encompass a suite of approaches designed to inform, engage and mobilise diverse audiences around health-related issues. At their core, these strategies ...

Integrated communication campaigns are a critical tool in the marketing toolbox that target specific audiences across a blend of paid media, earned media, and social media . They can drive sales, ...