Danish toymaker LEGO announced it is entering the F1 Academy racing series with a special livery car and driver Esmee ...

LEGO and Formula 1 have unveiled the first new sets commissioned as part of their new multi-year partnership. The two organisations came together for an exclusive launch at the Las Vegas Grand Prix to ...

The LEGO Formula 1 Off Track experience recently captivated racing fans with an immersive activation that brought the excitement of motorsport to life. This event showcased a variety of play zones ...

Watching Hamilton, Norris, and Verstappen take their cars off the grid at the Miami Grand Prix is a thrilling experience. The cars they are driving are in close formation as they head for turn one, ...

LEGO and Formula One fans are revving their excitement as LEGO announces the release of a thrilling new lineup of Formula One-inspired sets. These sets are expected to hit stores on Mar. 1, promising ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Last year, Lego and Formula 1 announced a multi-year partnership that would include several new F1-themed ...

LEGO has teamed up with Formula 1 star Lando Norris for an ambitious project, as the McLaren driver took to the iconic Silverstone racetrack to drive a life-size LEGO Technic car around the circuit.

The Lego Group accelerates in travel retail with new store openings, high-impact Formula 1 activations and new Nike and Bluey collaborations.

MIAMI GARDENS, Fla. — One of the biggest attractions at the 2025 Formula 1 Miami Grand Prix has been Lego’s display of 10 life-sized cars built with nearly 400,000 pieces each. That’s right – nearly ...

The life-size LEGO Formula 1 cars hit the track at the Miami Grand Prix, leaving fans with a jaw-dropping response. Fans wait in line to take photos of a life-sized LEGO McLaren F1 car in the Grand ...

Last year, Lego and Formula 1 announced a multi-year partnership that would include several new F1-themed products; for the first time, all 10 teams would be represented across the Lego portfolio.