What does sunlight smell like? Louis Vuitton's creative director Pharrell Williams and master perfumer Jacques Cavallier Belletrud collaborated on the brand's latest fragrance, which has a poetic ...

Louis Vuitton’s first and only fragrance launch of the year had to be a special one. So men’s creative director Pharrell Williams and master perfumer Jacques Cavallier Belletrud teamed up to create ...

Louis Vuitton is synonymous with luxury. The brand's heritage stretches back to 1854, when the namesake founder began producing bespoke travel trunks. Fast forward 170-odd years later, and the design ...

FRAGRANT GLOBE-TROTTING: Louis Vuitton master perfumer Jacques Cavallier-Belletrud sat signing books Wednesday evening at the luxury brand’s Saint-Germain-des-Prés boutique in Paris. No matter how ...

Louis Vuitton launched a new fragrance, and our editors have some opinions. They break down the spicy amber notes of Ambre Levant and decide if it's the perfect scent for fall and winter.

I always think of summer as fragrance season: As we enter the warmer months, an influx of new scents and seasonal iterations on classics flood beauty counters. Recently, a small fragrance lab sample ...

Last month, Pharrell launched his first-ever fragrance for Louis Vuitton. Titled LVERS, the scent was crafted in collaboration with master perfumer Jacques Cavallier-Belletrud, who mixed an aroma in ...

Update: Louis Vuitton’s Perfume Atlas, the first book brought to life by the House’s master perfumer Jacques Cavallier-Belletrud, is here. According to its official description, the book “immerses ...

Louis Vuitton only reopened its scent division in 2016, after a nine-decade hiatus. Under the leadership of storied perfumer Jacques Cavalier Belletrud, the house asked Israel to design the packaging ...