What's yellow, fluffy and has a name that's likely to get stuck in your head? The insurance sector's newest TV star. Liberty ...
Liberty Biberty, a fuzzy yellow puppet, takes its name from a mispronunciation of the brand’s name in a 2019 spot that has ...
Liberty Mutual's CMO Jenna Lebel explains how the insurance brand's flubbed line has turned into its latest mascot.
A new fuzzy, yellow character donning a Statue of Liberty crown has joined the ranks of insurance company mascots.
Liberty Mutual Insurance today introduced Liberty Biberty™, a new brand character inspired by a familiar phrase that has ...
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