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Why Are Women’s Sports Bars Springing Up Across the U.S.?
Earlier this month, a women’s sports bar called Jolene, Jolene took up residency in Atlanta’s Pullman Yards. The line on opening day was out the door. And no wonder—after years of struggling to compete for sponsors and viewers, women’s sports are hot right now.
With fierce competition, fierce tackles and inspiring homegrown stories on and off the pitch, Premiership Women’s Rugby ...
“Swerve Sports is giving fans what they want — more women’s sports, free, live-streaming, 24/7,” said Christy Tanner, chair ...
Keeping Track is hosted by Roison McGettigan, Alysia Montano, and Molly Huddle, three Olympic runners and moms who tell the ...
Sports and Studio IX joined Ally at the 2025 WNBA All-Star game to discuss the growth potential in women's sports.
The morning after the 2025 ESPY Awards, Variety hosted a robust lineup of sports and media leaders at the 1 Hotel West ...
Beauty Brands Are Investing In the WNBA and NWSL not only because it's profitable but because of it's viewership.
"My hope is that it will become a varsity sport," CIAA commissioner Jacqie McWilliams-Parker said of women’s flag football.
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