EXCLUSIVE: ‘Small Shifts, Big Lifts’ offers advertisers recommendations on improving pre-roll ads to benefit both themselves ...

Axe, the Unilever-owned men’s grooming range, is tapping into football fever with an ad that shows a Mexico fan getting ready ...

We. Communications’ tech-forward comms agency, Codeword, announced ex-Salesforce and BBDO creative director Kim Baffi as its ...

A conversation with Spark honorees: McKinney’s Davonte Anthony, BarkleyOKRP’s Lauren Dismond and Ally Financial’s Amanda ...

McDonald’s can embrace the roast by renaming the burger or even take suggestions from consumers on what to change the menu ...

All updates for Movers and Shakers should be sent to ms_campaign_us@haymarketmedia.com. In the Pitch Room. 3Headed Monster ...

WPP’s reorganisation began with designing the business around the way customers interact with brands. That’s according to Jon Cook, the new chief executive of WPP Creative, who was talking to Campaign ...

Campaign met with global CEO Tyler Turnbull, global CCO Andrés Ordóñez and global CSO Harjot Singh for the leadership team’s ...

CINCINNATI: Just like Duolingo’s mascot, Duo the Owl, came “back from the dead,” Mr. Clean is coming out of retirement. “I’m ...

The nonprofit news organization tapped Mischief @ No Fixed Address for the national multiplatform campaign, which follows a ...

For brands chasing real cultural gravity, the question isn't which event to sponsor. It's whether you understand where the energy actually lives.

WPP Media has appointed Tamina Plum, chief growth and operating officer at Starcom Worldwide, as its global client president, ...