When X Games returns to Aspen this January for the 25 th consecutive year, expect it to look a touch different than in recent winters. With the action sports brand celebrating 30 years this summer — ...

Former University of Colorado football player and Olympic skier Jeremy Bloom is launching groundbreaking artificial intelligence technology in the sports world. On Wednesday, Bloom announced the ...

Is anyone else feeling a bit overwhelmed by the news these days? Well, things may be about to get stranger—and that includes skiing. The CEO of X Games, Jeremy Bloom, has announced the launch of Owl ...

Jeremy Bloom, a Boulderite, ex-ski pro and former University of Colorado football standout who was tapped in late 2024 as the new CEO of the X Games, has raised $11 million from investors to ...

As part of his overhaul of the 30-year-old X Games franchise, Jeremy Bloom deployed AI judging for the first time at the Winter X Games in Aspen in January. The technology, developed with Google Cloud ...

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. Preview this article 1 min The action sports event ...

When the X Games brought on a new CEO whose career began in skiing before jumping to professional football and then tech, it was a fair bet that experimentation was on the horizon. Jeremy Bloom — who ...