After Mattel and OpenAI announced a partnership that would result in an AI product marketed to kids, a consumer rights ...

Barbie-maker Mattel and OpenAI have teamed up to bring generative AI to the toymaking and ever-expanding pipeline of IP ...

Childcare experts called on Mattel to end a previously-announced collaboration with OpenAI that would implement the ...

Mattel MAT.O has teamed up with OpenAI to develop toys and games with artificial intelligence, and expects to launch its first AI-powered product later this year, the Barbie-maker said on Thursday.

Mattel shares rose 1.8% to $19.59 earlier Thursday, before edging down to $19.30 in after-hours trading. Mattel and OpenAI did not respond to a request for comment from Business Insider.

Mattel has announced a partnership with artificial intelligence firm OpenAI to develop a new range of AI-integrated toys and games, with its first product expected to debut later this year. (REUTERS) ...

Toy giant Mattel has struck a strategic partnership with Sam Altman’s OpenAI that will see artificial intelligence-powered products help develop and launch fan experiences based on iconic toy ...

Mattel and OpenAI have announced a collaboration to integrate advanced AI into Mattel’s iconic toy brands The partnership aims to create innovative, AI-powered products and experiences for ...

Mattel is collaborating with OpenAI to create AI-powered toys and games, aiming to revitalize its business amid declining toy demand. The partnership will integrate OpenAI's advanced tools ...

Mattel Partners With OpenAI to Make AI-Powered Toys, Experiences Published: June 12, 2025, 9:28 a.m. ET Share Resize ...