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Warner Bros. revives HBO Max name

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Returning the HBO to Max Is Latest Sign of Potential Warner Bros. Discovery Split

the rebranding (debranding?) of the rebrand is likely the latest sign of a potential division of WBD assets.

· 18h · on MSN

· 21h · on MSN

Inside the Warner Bros. Discovery Upfront: Big Laughs for ‘HBO Max' Name Change; No NBA, But Shaq Still Stops By to Promote ‘Superman' Movie

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HBO Max Is Back As Warner Bros. Discovery Changes Name, Again

Warner Bros Discovery revives HBO Max branding for global push

Reuters, the news and media division of Thomson Reuters, is the world’s largest multimedia news provider, reaching billions of people worldwide every day.

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· 23h

Max, Once Known as HBO Max, Is Calling Itself HBO Max Again. Got It?

· 1d

Max was an all-time bad rebrand

HBO Max Is Back: WBD Rebranding Streamer This Summer

“This evolution has also been influenced by changing consumer needs,” JB Perrette, President and CEO of Streaming said.

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Putnam Daily Voice · 1d

HBO Max Returns: Here's Why Max Is Reviving Its Old Name

Paste · 1d

Max Is Changing Its Name Back to HBO Max (Again)

North Country Public Radio11m

The streaming platform Max is getting a new name: its old name, HBO Max

Max will become HBO Max again this summer, Warner Bros. Discovery said this week — two years after the name change that hasn't stuck. Here's what to know about the rebrand (and some others of note).

48m

Hey, at least HBO Max can laugh at itself

The decision to rebrand from HBO Max to Max and back again has people laughing. At least HBO Max can laugh at itself, too.

1hon MSN

HBO Max renaming starts meme fest as netizens share hilarious reactions; check here

Warner Bros. Discovery has announced the renaming of its streaming platform Max to its former name, HBO Max, this summer. They dropped the HBO from the logo in 2023 to broaden their appeal, but now have decided against it.

The history of HBO Max's ridiculously convoluted brand journey

HBO Max is back once again. Some industry observers applauded Warner Bros. Discovery's streaming rebrand, but others say it will only spark confusion.