When it comes to makeup, Rare Beauty is on top. Data from CreatorIQ shows the Selena Gomez-founded brand ranked number-one by earned media value in February, garnering a total $55 million EMV — which ...

The superstar launched a new Rare Beauty campaign on May 11 celebrating the "full spectrum" of Latin American identity ...

In a political climate often hostile to Latines, it insists that we all belong.

Gomez, recently honored by The Social Impact Fund, innovatively combined beauty obsession and philanthropy with her brand's pledge to ultimately raise $100M toward mental health causes.

Selena Gomez has turned a foundation launch into a reminder of who she is and where she comes from. The singer, actress and ...

Add Yahoo as a preferred source to see more of our stories on Google. Selena Gomez and Benny Blanco tied the knot on Sept. 27, and now Gomez's cosmetics brand, Rare Beauty, is celebrating their ...

Selena Gomez embraces her Mexican heritage. The 33-year-old star has launched a new campaign for her Rare Beauty cosmetics ...

Add Yahoo as a preferred source to see more of our stories on Google. As far as celebrity makeup and skin care brands go, Rare Beauty is tops. Was I skeptical when I saw that Selena Gomez was dropping ...

A reusable water bottle has recently become both a trendy accessory and a hydration necessity, and celebs have definitely clocked it. Musicians like Jennie from BLACKPINK and athletes like Caitlin ...

I've been helping readers find the best deals for over five years. Rare Beauty's Soft Pinch Tinted Lip Oil just launched this morning and it's already sold out in one shade. The Soft Pinch Tinted Lip ...