When India banned TikTok in 2020, YouTube responded by launching a short-form video feature with a similar user experience in the country. Less than a year later, that feature rolled out globally as ...

If you've been relying on the old 'post and pray' strategy for Shorts, the 2026 landscape will feel like a different game ...

CPM, which measures revenue earned for every 1,000 impressions, won't apply to YouTube Shorts monetization as it does to long-form videos. YouTube Shorts uses a pool-based model where earnings ...

YouTube on Thursday announced a series of updates for its short-form video product, YouTube Shorts. These include the ability for creators to upload videos up to three minutes in length. The company ...

As YouTube Shorts continues to compete with TikTok, the platform is announcing new upcoming features to help creators publish engaging short-form videos. Creators will get access to an improved video ...

TikTok users are planning an invasion of a rival platform, YouTube Shorts, in a bid to bring the latter in line with TikTok’s fast-paced trend cycle. YouTube Shorts ...

Creators will soon be able to make Shorts videos that are up to three minutes long. Creators will soon be able to make Shorts videos that are up to three minutes long. is features writer with five ...

YouTube shorts is gaining on TikTok among music fans, per a new Luminate report. TikTok has long been a go-to platform for music discovery, but other apps may be catching up. YouTube shorts could be a ...

YouTube cofounder Steve Chen said he is wary of short-form video platforms like TikTok for children. Chen said he is worried about short videos affecting children's attention spans. Sam Altman and ...