This is the latest acquisition in the holding company’s roster of sports and culture-first capabilities following the purchase of Adopt.

Campaign Red’s latest report reveals the ways in which AI is reshaping marketing operations, team structures and agency models, but with uneven progress and flat budgets.

Rimowa previously worked with Anomaly before the LVMH-owned luggage brand launched a statutory review earlier this year.

In the first 100 days since the launch, Bunt continues to maintain its key philosophy: Redefine fashion and design through ...

Behind the scenes of the real estate brand’s campaign with longtime partner Disney, its expansion into experiential and new media offerings.

The first of Highdive’s entertaining ‘multi-chapter’ odyssey of the colonel’s pursuit of the perfect fried chicken recipe has ...

Teneo has invested in a new sports advisory agency founded by a quartet who all held senior roles at Manchester United.

Over 143,000 mentions of “Astronomer” flooded X feeds on Thursday. But, of the 143,000 mentions of Astronomer, PeakMetrics ...

This isn’t an AI crisis. It’s a format crisis. The case study, as the definitive mode of creative evaluation, has outlived ...

A study by Business DIT puts Instagram’s average conversion rate at around 1.08%. While not specific to “link in bio” journeys, this figure highlights a broader truth: conversion on Instagram is ...

Clients are leaning on their agency partners for AI thought leadership. Here’s what firms are looking for before making a ...

Ladas is responsible for accelerating AI enablement and integration across Golin’s global client portfolio. Her appointment ...