LinkedIn is expanding programmatic buying access for its connected TV advertising product through Amazon DSP, allowing advertisers to target professional audiences across streaming television ...
Narayanan will lead the group’s technology strategy, oversee digital transformation initiatives and work on developing scalable and secure technology platforms.
The productivity agent combines Acrobat’s document intelligence with AI tools to help users generate text, images and content ...
The article explores how NEWME enabled Gen Z viewers to shop contestants’ outfits in real time through its ‘Shop The Look’ ...
The mandate, earlier handled by WPP's Wavemaker, has been reportedly bagged by Omnicom's Initiative, to manage its media ...
The second edition of the initiative aims to connect students from media and management institutes including IIMs, SPJIMR, ...
Business AI, available in Indian languages, enables businesses to automate customer queries, bookings, lead capture and sales ...
Mondelez’s Nitin Saini explains how Bournvita’s Mother’s Day marketing taps into authenticity, emotional storytelling and ...
JioStar recorded that the IPL 2026 cumulative reach rose 7% over last season, while average match reach grew 6% to 277 ...
The new models include GPT Realtime 2, a voice model with GPT-5 capabilities; GPT Realtime Translate, a live speech ...